Oleg Korenfeld

Bio:

Oleg Korenfeld’s 20+ year professional expertise cuts across all angles of the digital advertising ecosystem - ad technology, buy and sell sides. Recognized as a transformative AdTech and MarTech leader, Oleg brings deep marketing data and technology experience.  In his role as CTO, he helps CMI Media Group, Compas and their clients and partners continue the momentum of decades of disruptive innovation in media as well as implementation of tech and data best practices on a global scale. He is responsible for overseeing the agencies’ global automation, technology and data strategy and development, while leading the company’s continued innovations in tech-enabled performance and precision media solutions. Additionally, he oversees the agencies’ global process automations, technology and data strategy and development, and AI-driven solutions, while also leading the company’s continued innovations in tech-enabled performance and precision media and creative. Oleg has hands-on experience in advertising and marketing product, audience/data, advertising operations, business development, go to market strategy and business intelligence/analytics. This deep experience across all marketing channels and environments allows for a holistic view of the marketplace and its future. Oleg has a unique and broad perspective of a rapidly evolving marketing industry. He is passionate and focused executive helping transform and lead CMI Media Group’s vision and execution through data and technology.