Fierce Pharma Week - Commercialization

Commercial Success Starts Long Before Launch

From new product planning and launch readiness to market access and portfolio growth, today's commercial leaders must balance increasing complexity with growing expectations for performance. Fierce Pharma Week delivers the insights, strategies, and peer perspectives needed to accelerate launches, optimize commercialization efforts, and drive measurable business impact.

The Fierce Pharma Engage Experience Gives You

One-to-One Meetings
One-to-One Meetings
A program that connects qualified attendees and our strategic event partners through 15-minute, 1:1 meetings designed to maximize your time with efficient and constructive introductions.
Engaging Content
Engaging Content
Hear content tailored to you and your peers to encourage insightful conversations. Take part in in-depth discussions and leave with innovative strategies to stay ahead of the competition.
Unlimited Networking
Unlimited Networking
Solidify existing relationships and build strong connections with new decision makers during coffee breaks, cocktail hours, receptions, event meals, educational seminars, and more!
Networking After Hours
Networking After Hours
Who said you cannot have fun at conferences? Enjoy an relaxing evening out our offsite party!
Exclusive Venue
Exclusive Venue
The Hilton San Diego Bayfront is a premier waterfront venue built for impactful meetings and executive-level engagement.

Commercialization Executives Who Attended Fierce Pharma Week...

Here's a small sample of attendees from the Commercialization Community for 2026!

Executive Director Commercial Strategic Insights, Acadia Pharmaceuticals
Executive Director Launch Excellence & CX, Boehringer Ingelheim
CBO, Envisagenics
Commercial Operations Strategy, Merck
Director of Marketing Insights & Analytics, Soleno Therapeutics
Sr. Director Commercial Insights, Annexon Biosciences
Director of Data Governance, Boehringer Ingelheim
Global Commercialization Strategy, Genmab
ED Renal Commercial Capabiliites Lead, Novartis Pharmaceuticals
Chief Commercial Officer, SynOx Therapeutics

Executive Director Global Pipeline Strategy, Bayer
Director Omnichannel Strategy for CAR T, Bristol Myers Squibb
Director Analytics Business Partner Data & Insights, Lundbeck
SVP Marketing & Commercial Operations, Orasis Pharmaceuticals
SVP Market Access and Value, Taysha Gene Therapies
Early Asset Team Lead, Boehringer Ingelheim
VP Global Head of Market Access, CSL Behring
Director Oncology Global Market Access & Pricing, Merck
US Market Access Strategy Rare Blood Disorders, Sanofi

Key Topics Covered in the Commercialization Community:

  Pipeline Prioritization, Maximizing Commercial Impact


  What Pharma Learned From the First Wave of IRA Negotiations​


  Portfolio Intelligence for Better Investment and Partnership Decisions​


  R&D, Clinical, and Commercial Teams Collaboration for Successful Launches


  Redesigning the Commercial Organization around AI​

Commercialization Topics

Why Fierce Pharma Engage?

Be a part of an exclusive invite-only forum

You’ll participate in a tailored event with focused, inspirational content and unique peer to peer networking experiences. In addition, to exclusive off-site activities, all refreshment breaks, and reception are completely complimentary. Join a select community of leaders at Fierce Pharma Engage.

Join intimate group interactive sessions

Take part in various opportunities to openly discuss your biggest priorities and build relationships with your peers throughout the event – from small group discussions, interactive presentations, reception, and off-site networking activities. This is the perfect opportunity to network with fellow attendees in a relaxed and social setting while creating lasting memories of your time at Fierce Pharma Engage.

Connect 1:1 with our trusted event partners

The 1:1 meeting format is designed to match profiled senior executives from top pharma and biotech companies with our trusted event partners. The entire event serves as a platform to bring key stakeholders together for dedicated networking, relationship building, and targeted conversations.

Let's work together!

Find out why Fierce Pharma Engage is the right show for you.